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New York Times 8Card 9

 

Candor is so little prized in Washington that you want to shake the hand of anyone who dares commit it. So cheers to Andrew Card, the president's chief of staff, for telling The Times's Elisabeth Bumiller the real reason that his boss withheld his full-frontal move on Saddam Hussein until September: "From a marketing point of view, you don't introduce new products in August." Mr. Card has taken some heat for talking about a war in which many may die as if it were the rollout of a new S.U.V. But he wasn't lying, and history has already proved him right. This campaign has been so well timed and executed that the new product already owns the market. The unofficial motto of the 9/11 anniversary may have been "Never forget," but by 9/12, if not before, the war on Al Qaeda was already fading from memory as the world was invited to test-drive the war on Iraq.
-- Frank Rich "Never Forget What?" New York Times Sept. 14, 2002.
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